Email is unquestionably the most popular and practical method when it comes to engaging new prospects. Whether you’re sending a personalized email or planning a strategic long-term drip, a clever subject line can be the determining factor in your recipient’s decision to open your message, read it, trash it or even worse – tag it […]
The newsletter: for many years, a go-to technique for marketing teams. However, a casual look at the most successful brands will quickly show that this form of communication with the customer is rarely seen in this day and age. This is by no means a coincidence; the research available to them through their deep pockets […]
Building short-term and long-term engagement campaigns are instrumental to your lead nurturing strategy. There are an infinite combinations of campaign strategies you can create, but in this lesson we’ll focus on common types. Short-Term Campaigns These campaigns should be designed to convert quickly. While the autoresponder sequence is used as a personalized approach to connect with your […]
Wouldn’t it be great if you could simplify and automate your customer holiday greetings for all occasions? Now you can with Mothernode CRM Follow-up Sequences. It’s simple. Create a holiday sequence and add your contacts to the sequence. Each time you make a new holiday greeting and add it to that sequence, your contacts will receive […]
Depending on your business and how well your SEO is working, your products and services might be stimulating a lot of interest. That’s great! But the more interest in your content, the more questions you’ll receive. Most often this means your visitors are completing a web form, better known as lead capture forms, to effectively […]
4 KPIs That Shouldn’t Be Ignored
Mothernode CRM Pre-Release Webinar June, 2019
Effective Ways Small Businesses Can Reduce Cost
5 Email Sequences Every Sales Professional Should Use
The importance of innovation in small business
How to manage your sales pipeline in QuickBooks
6 ways your sales rep could be doing more harm than good
5 ways to create customer loyalty
