How much time do you waste a week with follow-up emails? Probably a lot considering nearly 3/4 of website inquiries don’t lead to an immediate sale. Want some of that time back? The best place to begin? Start using Mothernode CRM’s Follow-up Sequences to automatically respond to your website inquiries. Here’s a few recommendations to begin. […]
Wouldn’t it be great if you could simplify and automate your customer holiday greetings for all occasions? Now you can with Mothernode CRM Follow-up Sequences. It’s simple. Create a holiday sequence and add your contacts to the sequence. Each time you make a new holiday greeting and add it to that sequence, your contacts will receive […]
Regardless of the size of your business, your operational workflow or number of employees, one constant is true; manual methods and archaic processes will hold you back. The longer you take to produce a result, the less results you’ll produce. It’s pretty straight forward. That means less revenue and negative growth. All too often I […]
A recent Marketing Sherpa study revealed nearly as many of 75% of your website visitors aren’t necessarily ready to buy, at least at the moment. The study, which states 73% of all B2B leads are not sales-ready, is a valuable lesson that stresses the importance of sales and marketing automation. If 3/4 of your leads […]
Depending on your business and how well your SEO is working, your products and services might be stimulating a lot of interest. That’s great! But the more interest in your content, the more questions you’ll receive. Most often this means your visitors are completing a web form, better known as lead capture forms, to effectively […]
To grow, a business must attract new customers while also retaining old ones. However, this is only part of the story. Businesses that succeed in the market are those which really nurture their leads. Smart businesses spend time and effort on engaging with these leads and developing the most advantageous long-term relationship for both parties. […]
Email marketing has long been a key component of marketing, and one that has helped companies perform at consistently high levels for many years. With this level of efficacy in mind, why would anyone want to shatter such a pleasant status quo? Why would anyone want to disrupt something so useful? Because there are serious […]
Email templates are great time-saving devices, but they must be used carefully. The key to a great template is to make it appear that it is not a template at all, but instead an organic and unique response. In the sensitive world of business communication, creating this impression is vital. Do ask questions Questions, by […]
As a business owner, what do you want from a customer relationship management system? Chances are, you approached the CRM marketplace with a specific set of issues or problems in mind, and so were looking for a piece of software which would provide an effective and comprehensive solution. This is what separates the men from […]
For organizations with any kind of online marketing strategy, MailChimp really is a must. This handy application enables you to build mailing lists and construct email marketing campaigns that suit your business, and it integrates directly with your existing Mothernode CRM platform. Integrating MailChimp Using Existing Mothernode Subscription Providing that you have a Mothernode subscription, […]
Offering discounts is a great way to encourage your customers to make a buying decision. Using discounts can help you differentiate your business from your competitors. If you carefully plan your costs, sale price and profit, you can improve your overall results using discounts. Use these tips to use discounts effectively. 1. Attract Customers […]
Squeezing the maximum amount of profitability from your venture requires the utmost degree of efficiency. Considering the immense number of technological advancements in the last decade, accomplishing this goal is much easier now than ever before. Since everyone in your organization uses technology in their daily lives, your team has a tremendous advantage when keeping […]
In today’s economy, more businesses are focused on finding ways to improve productivity, acquire more customers, and increase their ROI. Customer Relationship Management (CRM) software can make these objectives and many more—a reality for companies that adopt them. Businesses that implement CRM systems realize more opportunities and greater revenue, without necessarily investing in additional […]
Having your business goals/destination in mind is the first step towards effective management. But you cannot manage what you don’t measure. Key Performance Indicators (KPIs) analytics are a vital resource for measurement, taking quantitative data analysis to the next level. KPIs represent the measurement of progress indicators, identified beforehand, toward organizational goals. Frequent, routine review […]
What does the fourth quarter typically look like for a business? In most cases this quarter falls in-line with the holiday season. As a result, the majority of the focus remains in boosting sales and current revenues. While this is an important time for any business’s bottom line, could this laser-focus toward sales serve as […]
“Bad habits are hard to break” may be better known, but the saying “bad habits are like a comfortable bed – easy to get into, but hard to get out of” should be a mantra of every sales manager. Often, bad habits come from the ease of a certain approach. In other cases, a lucky […]
CRM is all about customer relationship management. Rather than having to take care of interaction with customers in a manual sense, businesses can use software like Mothernode CRM to automate the process. A CRM is very important for companies that wish to grow and develop, largely because of how easy it makes archiving and sharing […]
Measuring profitability, Hollywood style I recently read a Forbes online article (late 2014) that showcased the top 10 actors in Hollywood that produced the least ROI on their films. At the top of the list was Adam Sandler who returned $3.20 for every 1.00 paid. Adam was followed by Johnny Depp who was next in line […]
As a consumer aren’t you always impressed when the vendor you are buying from has made your purchasing process convenient, by offering online merchant services? Whether it’s ordering from your favorite pizza shop, booking a weekend getaway or shopping for the holidays, buying made easy gets you want you want quickly and is easy money […]
Delivering quotes to your prospects in a timely and professional format can be an important influencer in your sales process, even more than you may think. It can demonstrate your company’s ability to quickly deliver results, even before the sale is made, which can have significant impact when it comes to winning business over the […]
Mothernode is the perfect cloud-based CRM solution for small to midsized businesses who are looking for a reliable way to organize their customers, contacts and sales process. Its easy-to-use interface lets users accomplish more, with less effort. Users can collaborate more effectively using Dialogue™, a powerful social media style collaboration component that keeps everyone updated […]
If you look at mankind in general, the reason why we’ve been able to survive for centuries is simply due to our ability to adapt. Regardless of climate, disease, predators, and even manmade threats, we’ve been able to adjust and survive. We’ve even improved our lifestyles and developed medicines that have extended our life expectancy on average […]
Buying a CRM: Topics that will make CRM Vendors uncomfortable discussing and help you make the right decision in the process Selecting the right CRM platform for your business is a critical decision, and one that most every company would agree; you won’t want to make more than once, at least not for a […]
As a CRM Vendor I often find myself not only selling software but offline solutions as well; mainly consultative services that help a business establish best practices in front of the keyboard and in front of the customer. It’s part of the value we have to offer in order to really help our customers improve […]
The shortest distance between 2 points is a straight line. When your customer receives a quote from you they don’t really care how simple or complicated the process was for you to make it, they just want the details and they want them fast. When the decide to place an order with you, they still […]
4 KPIs That Shouldn’t Be Ignored
Mothernode CRM Pre-Release Webinar June, 2019
Effective Ways Small Businesses Can Reduce Cost
5 Email Sequences Every Sales Professional Should Use
The importance of innovation in small business
How to manage your sales pipeline in QuickBooks
6 ways your sales rep could be doing more harm than good
5 ways to create customer loyalty
